“early access”

4 articles tagged early access.

Why give early access to email subscribers

Giving email subscribers a head start on a drop drives higher revenue than launching to everyone at once.

How to set a drop's sale schedule

This wizard step — titled When would you like to run the sale? — sets when the drop opens to the public, when it closes, and the timezone th…

How to set up a holding page (pre-launch)

Before a drop's launch date, the public Shopify page shows a holding page (a "coming soon" page) with a countdown and an email signup form. …

Marketing plan what-ifs — missed steps, missing tools, and common worries

Quick answers to the questions artists actually ask about marketing plans.