“rate”

6 articles tagged rate.

What is a click-through rate?

Click-through rate (CTR) is the percentage of people who click a link or button, out of those who saw it. In an email, it is clicks on your …

What is a conversion rate?

Your conversion rate is the percentage of visitors to your store who actually buy something. You calculate it by dividing the number of sale…

What is an email open rate?

Your email open rate is the percentage of people who open an email, out of everyone who received it. It is a core measure of whether your em…

What is conversion rate optimisation?

Conversion rate optimisation (CRO) is the practice of deliberately improving the percentage of visitors who buy, by removing friction and st…

What is engagement / an engagement rate?

Engagement is how actively people interact with your content, through likes, comments, shares, saves, and replies. Your engagement rate expr…

What's an average conversion rate for an online art store?

There is no single "average" conversion rate for an online art store that you should treat as gospel. It varies with your audience quality, …